Rosana Mezzomo
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Design for Life: Unifying the patient's digital journey

Client Grupo Santa Role UX/UI Designer Challenge Digital ecosystem unification Built in Framer Status Live
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Healthcare mobile preview
The Strategic Challenge

A fragmented presence in critical moments

Centralizing the patient journey across 6+ units, reducing cognitive effort in critical moments.

Architecture robust for multiple units, simple enough for stressed users.

Desktop

Desktop experience

HC home
Home

Hero & Quick Actions

Three action cards for frequent tasks.

HC group
The Group

Institutional Presence

Scale, history, and Mayo Clinic partnership.

HC units
Units

Interactive Unit Finder

Map with filterable list, four states.

HC contact
Contact

Streamlined Contact

Clear paths for scheduling.

An experience designed for those who care.

Mobile

Mobile-First for Urgency

Quick Actions first. Fewest interactions to destination.

HC m home
HC m group
HC m units
HC m contact
Design Guidelines & Scale

Strategic Learnings

Cross-Unit Consistency

Modular system for expansion without new design cycles.

Trust Hierarchy

Red dosed for authority, balanced with generous whitespace.

Accessibility as Pillar

Validated for elderly patients, a retention pillar.

High-Intent Navigation

Users don't browse, they search. Emergency always one tap away.